Leadership

We tout 45 years of combined professional leadership in Marketing, Information Technology, and Business Development. 

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Cooper Wise - Chief Executive Officer

Cooper has over 10 years’ experience in Digital, SEO, and Social Media Marketing creatively implementing and directing several companies' online marketing campaigns & initiatives.  Cooper integrates social media with traditional efforts to expand media presence, increase brand awareness, and improve overall customer sentiment and engagement.  Cooper utilizes innovative and targeted online, traditional, PR, and review site marketing strategies for all paid, earned & owned platform outlets. This unique holistic approach to your brand's overall presence serves to maximize each business' brand and reputation in all marketing capacities. Cooper also practices relentless measurement and refinement through the latest data analysis tools to keep his clients' campaigns and initiatives consistently performing at their peak. Growing up on and around the movie sets of Hollywood, Cooper has more than 11 years experience of professional production in Film & Television, radio, and Broadcast media. A Newport Beach resident, Cooper spends most of his spare time with his beautiful wife and 4 kids at the beach. Loves perpetual self improvement, reading, writing, teaching, playing guitar, and coaching. 

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Mel Brough - Chief Technology Officer

Mel is a Certified Information Systems Security Professional (CISSP) with 17 years of experience and expertise in designing, implementing, and troubleshooting network infrastructure and security. Mel has a proven track record of evaluating system vulnerability in order to recommend security improvements as well as improve efficiency while aligning business processes with network design and infrastructure. Mel possesses a superior capacity to solve complex problems involving a wide variety of information systems, work independently on large-scale projects, and thrive under pressure in fast-paced environments while directing multiple projects from concept to implementation.  Mel utilizes his unsurpassed expertise of backend website systems knowledge for cutting edge SEO support, website structuring and link building to keep clients relevant and highly ranked.  He is a relentless learner of all facets of Information Technology with the resourcefulness and endless curiosity of a tireless engineer. A long time San Diego resident, Mel now Lives in Round Rock, Texas where he spends his spare time being a devoted husband and loving father of 2 wonderful kids.

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Erin Wise - Chief Marketing Officer

Erin touts a stellar 14 year career with Bank of America reaching a Market Growth Leader position responsible for the marketing and business development events of 31 premier financial centers in Southern California. Prior to this position, Erin managed multiple high dollar and high volume financial centers. She's managed and developed 20-30 employees and business partners while performing daily operations of a banking center with net gross deposits exceeding 500 million dollars and 10,000+ daily transactions. Erin's prominent banking centers were often on the forefront of piloting cutting edge technology, customer service initiatives, online and social media marketing strategies, and outbound events. At this same time, the bank was striving to provide the best products, services, and experiences to their clients while increasing shareholder returns. The past 3 years Erin has focused specifically on event and social media marketing for multiple industries. Erin loves to work with local businesses and community leaders for cooperative involvement in events and sponsorships. Erin is lovingly committed to the growth and development of everyone around her including her high school sweetheart husband and 4 amazing kids.